Overall, we have mixed feelings about the results, though our feedback on Oppizi team's execution is entirely positive. On Oppizi's side, everything was flawless. Communication was clear, missions were executed on time, and everything was delivered exactly as discussed. Thank you for your professionalism. On the performance side, however, the lead volume was lower than we had hoped. Reflecting on this, we realize it is likely due to our specific context: we are a new brand in the food sector. Flyering is an indirect sales channel that tends to convert best when a brand already has established market recognition. For us, this campaign acted more as an awareness driver which is great for visibility at our current stage rather than a direct conversion tool.
A verified client review of Oppizi from Tanto's marketing team, collected and published verbatim via the Oppizi Partner API.
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We engaged Oppizi as part of our expansion across Paris, Lyon, Bordeaux, Grenoble and Roubaix. Our main objective was to raise awareness of our service and acquire new users. Very encouraging results, with regular follow-ups from the teams to optimise results, and very attentive to our feedback. The service offered makes it possible to quickly test offers and adjust as we go based on results. The tracking platform is also very well built for understanding and analysing returns. Following a first successful operation, we have since engaged Oppizi's services in several markets abroad.
Accommodating, Efficiency, Expertise, Responsiveness
Senniors
Jose Lorenzo · Chief Marketing Officer
The experience with Oppizi has been very positive. We were looking for a way to reach a very specific audience in specific areas, and the segmentation capability was key. For a service like ours, where trust is fundamental, being able to physically reach the mailbox of selected households with such precision is a differentiating value. In addition, the implementation was very agile and transparent. We confirm that the offline channel continues to have great potential for premium health services.